Content as they say is king when it comes to social media. But if you are looking for some unique ideas of what to post in your social media accounts, then this blog post is just right for you!
We are living in a day and age that information is everywhere and easily available to audience and if we don’t provide valuable content your audience, your followers will just passively scroll on your post and will not interact with you.
But if you are building your brand for your business and your personal brand, it is impecabble that you truly influence your consumers totake action and induldge with your products or services. Moreso, having the right and quality content may help you to deepen the foundation and create a loyal fanbase.
Without further ado, below are some types of content that can create that your fans will love and actually engage with.
Educate
Let’s face it, not all information in the internet is true and useful. So make your content useful by teaching and extending your knowledge and skills for free. This will make your brand a go to when it comes to knowledge in your industry as your audience will value and pay more attention to your posts and not to mention that this will drive more new potential fan and customers that has pain point.
Some of this educational content are tips and tricks, answers to FAQS, industry research, free resources and free live video training
Entertain
Life is tough and giving your audience something that can divert their attention can build a connection between you and your audience. When you match your entertaining content with your personality, this will set you apart from your competition. Posting entertaining contents also make your content not boring and fun. Some of these posts are the fun holidays, viral videos and branded humorous posts, jokes and memes.
Inspire
Inspiring contents such as motivational quotes, inspiring stories, and your personal stories are a great form of indirect marketing. These kinds of contents uplift the spirit of your followers and persuade them to keep action in buying your products or services.
Quality always beat the quantity. Posting quality and valuable content will always make it work.